Modernising FOCAL’s Digital Infrastructure and Membership Experience – Case Study
Led the digital transformation of FOCAL International, delivering a modern website with full Zoho CRM integration, automated workflows, and powerful member tools. The project increased users by 72% and doubled organic search traffic, positioning FOCAL as a leader in the audiovisual archives sector.
Developing Nucleus for Awards Entry and Judging – Case Studies
I led the creation of Nucleus, BAFTA’s custom awards management platform, replacing a failing third-party system with a scalable, highly configurable solution now used by over 1,400 awards programmes. The platform supports complex workflows, dynamic forms, self-service tools, and remains the backb
Redesigning the Nucleus Awards Platform – Case Study
I led the complete redesign of BAFTA’s Nucleus platform, transforming its user experience with a modern, accessible UI. The update boosted usability, enabled self-service branding, and laid the groundwork for future enhancements — all while preserving familiar workflows.
